Saturday, 1 December 2012

Fitness Focus Magazine


Hi everyone!

Sorry I haven’t blogged in a little while, I’ve been ridiculously busy with university and my new job. I’m taking a quick coffee break from studying at the moment now, so I just thought I’d quickly update you all on what I’ve been up to.

In between graduating, endless hand-ins and my birthday, I’ve landed a new job as Senior Marketing Consultant at Fitness Focus magazine. I can finally say I’m doing a job that I enjoy and that I no longer have to suffer the tedium of telesales!

It’s definitely a job where I work with, and not for, everybody in the office and I’m able to put all my skills to good use. I do a bit of everything, but mostly I’m the person responsible for getting health and fitness instructors and clubs into the magazine. I’m itching to get involved with some of the design and editorial work too.

I’m also solely responsible for the publication’s social media, which I love. The magazine’s website is currently in production, but I’ve just set up a Twitter account to increase the awareness and reputation of Fitness Focus. I’m making the point of individually thanking each new follower and making sure I reply to every single tweet we get. It has been quite time-consuming but I do think that it’s really going to help in building relationships with stakeholders. I’m going to post plenty of photos too, document the making of the magazine and also set up a Facebook page very soon.

The magazine is officially launching in the New Year, and I’ve been given the task of creating the launch party, so this is an excellent opportunity to put what I’ve learnt about PR planning in practise. I’ve never put together an event before, so I’m quite nervous about it, but also really eager to show the office what I can do. If it goes well, which I will make sure it will, there will be lots more opportunities like this, which I’m hoping will boost my PR profile and credibility.

I’m excited to see what opportunities this job may bring, and want to contribute to the magazine’s success as much as I possibly can. Everything is going well at the moment, and even though I’m up to my eyes in coursework, I’m really enjoying life.


Oh, and make sure you follow Fitness Focus on Twitter!

Thanks x 

No comments:

Post a Comment